Email Campaign Manager

Location: Austin, TX

Type: Full Time

Min. Experience: Entry Level

Company Overview

PostUp is an email and audience development solution, and with over 200 billion emails delivered, our award winning platform has touched almost every consumer in the US. Our services and technology works for leading media brands such as HBO, The Onion, HGTV, The Chive, Fast Company, The Hill, and Golf Channel, to name a few. PostUp is not just a technology firm, we believe in client business success, and partner with our clients as marketing experts to help them grow and engage their audience.   

Job Summary

The Campaign Manager will be responsible for the planning and execution of email campaigns for PostUp clients. In this role, you will not only be responsible for the execution but also effectively communicating marketing results and recommendations via written reports.  In addition, you will also be responsible for analysis of data related to campaigns and ongoing email engagement activity and making actionable recommendations based on that data. 

Responsibilities

  • Work with clients to manage and execute against marketing calendars
  • Develop, plan, and perform email marketing efforts
  • Help develop and implement measurement tactics to ensure all key data is tracked
  • Develop reports and presentations: highlight significant trends and provide insight from analyzing patterns and data (be able to tell a story from it) and provide recommendations for improvements to online program
  • Provide strategic recommendations related to interactive marketing by analyzing competition, audience, industry data, offline initiatives, and primary/secondary research

Requirements

  • General understanding of HTML and web technology
  • Exceptional analytical, critical thinking and problem solving skills
  • Excellent oral and written communication skills for effective communication to clients and account team members
  • Experience in developing and managing interactive marketing campaigns, with specific concentration in email advertising
  • Demonstrated understanding of digital marketing
  • Demonstrated understanding of key marketing principles
  • Experience in managing, analyzing, and evaluating interactive marketing initiatives
  • Fluency in the MS Office Suite, with specific strengths in Excel and PowerPoint
  • Ability to complete multiple tasks and projects within deadlines 
  • Experience in analyzing and interpreting qualitative and quantitative research data/results
  • Experience in gathering, analyzing, and applying secondary research
  • Bachelors Degree in a related field
  • Three or more years experience in interactive marketing, analytics, or related field
  • Interactive agency or consulting experience in a client-facing role preferred

We offer a competitive salary, excellent employee benefits (including health and dental insurance), paid holidays, paid vacation, and a 401K plan. 

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